X
EN

WINDOWS 10 LAUNCH


MICROSOFT

WINDOWS 10 LAUNCH


MICROSOFT

Windows 10 was launched in Serbia at an event organized at the “Ušće” shopping mall in Belgrade.

A campaign that Microsoft Serbia entrusted us to implement included planning and media buying for radio airtime, conceptual design and production for a promotional stand, as well as carrying out promotional activities during the course of the campaign.

While designing the campaign, one of our ideas was to introduce a "coolness" factor. We have also designed a laid-back, but still recognizable style and setup for activation purposes.

Microsoft Serbia presented to fans and visitors the latest Windows 10 features, coupled with information on how to become users of the new operating system. In addition to being the first to try out Windows 10, visitors of the “Ušće” shopping mall could have some fun playing Xbox and were in for some other pleasant surprises inside the Microsoft stand "chill" area.

Innovative on multiple levels, for the first time in Windows history, Windows 10 is available as a free upgrade.

Microsoft

VIEW OTHER PROJECTS