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COOKIE INFORMATION

INFORMATION NOTICE ON PERSONAL DATA PROCESSING

This website (hereinafter referred to as the "website") is administered by the limited liability company M2C Communication d.o.o. Beograd, registration no. 20565730, tax identification no. 106261099, with headquarters at 46 Bulevar Nikole Tesle, New Belgrade (hereinafter referred to as the "controller"), for purposes of website browsing by visitors of the website (hereinafter referred to as the "visitor", i.e. "you").

Cookies

What is a cookie?
Cookies are small text files, created by the website visited, that contain data. They are stored on the visitor's computer to give the user access to various functions.

Both session cookies and non-session cookies are used on our website.

A session cookie is temporarily stored in the computer memory while the visitor is browsing the website. The cookie is erased when the user closes their web browser or after a certain time has passed (meaning that the session expires).

A non-session cookie remains on the visitor's computer until it is deleted.

Why do we use cookies?
We use cookies to learn more about the way visitors interact with out content and help us to improve the experience when visiting our website.

SITE FUNCTIONALITY AND CONTENT

The share function is used by visitors to recommend our sites and content on social networks such as Facebook and Twitter. Cookies store information on how visitors use the share function – although not at an individual level - so that the website can be improved. If you do not accept cookies, no information is stored.

For some of the functions within our website we use third party suppliers, for example, when you visit a page with videos embedded from or links to YouTube.These videos and links (and any other content from third party suppliers) may contain third party cookies and you may wish to consult the policies of these third party websites for information regarding their use of cookies.

WEB ANALYTICS

This website uses Google Analytics, DoubleClick and Facebook Pixel which use cookies. At the aggregate level, cookies store information on how visitors use the website, including the number of pages displayed and the number of visits, to improve the website and ensure a good user experience. If you do not accept cookies, no information is stored.

How do I reject and delete cookies?
We will not use cookies to collect personally identifiable information about a visitor without prior consent.

However, you can choose to reject or block cookies set by us or the websites of any third party suppliers by changing your browser settings – please refer to the 'Help' section within your browser for further details.

Personal data we process:

- IP address of the device you use for accessing data on the website of the controller; data on how you use this website or behave on the website; the website search history;
- HTTP header - all information contained in the 'http' header of the visitor's browser;
- Pixel-specific Data - Pixel ID and Facebook cookie;
- Button Click Data – all fields that the visitor has clicked on; field identifiers and all other web pages that the visitor has visited by clicking those fields.


Purposes of data processing:

1. Ensuring website functionality: your personal data helps us ensure proper functioning of the basic functions such as navigation, access to protected sections of the website, quick search of the web content or visitor authentication. The website cannot work properly without processing of data necessary for this purpose.

2. Storing visitor preferences on the domain during the session. Personal data is used for enhancing the visitor convenience by storing data on your settings such as language, region, display resolution, cookie consent, etc.

3. Monitoring traffic on the website.

4. Visitor behaviour statistics and analysis. Personal data is used for generating statistics, tracking and analyzing visitor behaviour on various websites. The data can be used for generating anonymous reports.

Legal basis for data processing: consent of the data subject.

TIME LIMIT FOR DATA STORAGE AND PROCESSING

Where personal data is processed for the purposes of storage of visitor preferences on the domain during the session, monitoring website traffic, visitor behaviour statistics and analysis, the data controller shall stop processing the data when the need to do so for the aforementioned purposes has ceased to exist, and, in any event, it shall stop processing the data upon withdrawal of the visitor’s consent.

Categories of personal data users: marketing agencies, social networks and data analytics and statistics service providers.
The data subject can withdraw his or her consent at any time, without any consequences, by clicking the "Withdraw consent" field, whereupon the data will be erased. The withdrawal of consent shall not affect the lawfulness of processing based on consent before its withdrawal.

The data subject shall have the right to request from the controller access to and rectification or erasure of his or her personal data or restriction of processing concerning himself or herself, and shall also have the right to object to processing, as well as the right to data portability.

The data processing shall not include any automated decision-making.

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M2C COMPETENCES


Storytelling upgraded to storyliving. Authentic concept approach and unique brand experience design form an integral part of our service portfolio. We set trends and transform ideas into inspiring and action-packed marketing projects.

Event Design & Production

“Brand Experience” is an authentic experience and brand engagement made of pure emotion, irrespective of the type of brand - product, service, corporate, sports or personal brand.

 

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M2Communications is a leading event agency. We are a visionary team of creative experts in the area of production and organization of spectacular events. We provide event management services, design and implementation of promotional campaigns from early planning to campaign initiation, and through project implementation all the way to the final evaluation of project results.

We offer solutions that associate key brand elements with a creative concept, applying a high level of aesthetic approach, innovation, artistic expression and top-of-the-range technology. Our team is made up of experienced marketing and production experts, working daily on projects that are specially designed to promote brands of our clients and business partners via:

 

Corporate events
Presentations of products and services
Brand activations
Outdoor and in-store presentations
Conferences
Entertainment, fashion and sports events
Trade fair presentations

 

From an idea to its materialization, we offer in-house expertise for each and every aspect of event management and corporate entertainment. The main characteristics of our work are creativity and high level of focus on details, with a view to creating a unique and compelling brand experience.

Creative Development

Unique ideas and compelling concepts underpin any creative development, irrespective of its type - a design, event or a campaign.

 

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We have a visionary approach to every assignment in a bid to create a special experience for clients and consumers alike.

Using main brand characteristics as an inspiration, coupled with creative thinking of each and every marketing element, we design authentic creative solutions within an integrated process and communication strategy. We ensure brand visibility and strengthen brand position through the following services:

 

Creative solutions and conceptualization
Advertising campaigns design and implementation
Visual & graphic design
Copywriting

 

We translate our experience and imagination into ideas and transform our ideas into concepts, which we turn into efficient communication solutions.

Brand Development &
Communication Strategies

Understanding of consumers’ and clients’ needs, as well as brand values and product characteristics are the main prerequisites for the effective and creative communication solutions development.

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A good communication between the brand and the market is achieved by means of:

 

Strategic marketing planning
Brand design and positioning
Communication strategy development
Campaign development

 

We think strategically and offer our clients original, feasible and efficient platforms for their brand and business development and successful communication with consumers and target audiences.

Experiential Marketing

Every brand matters to us and so does the method of its presentation. Sometimes, the biggest challenge in promoting well-known brands of products for everyday use lies in finding the right solution that will distinguish such products from similar products made by competitors.

 

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We try to highlight specific characteristics of a product and improve its visibility in a retail chain and on the points of sale. We pay special attention to product promotion as a key aspect of sales marketing, while making sure that the method of communication that we use serves the purpose of maintaining the client’s reputation and caters for the needs of a broad spectrum of consumers. M2Communications offer integrated services that include ideas, conceptualization, executive production and logistics via:

 

Retail and sales strategy development

Field force selection, training and deployment

POS / POI branding

Trade / POS / HoReCa activations



We make everyday shopping a unique experience of communication with a target product.

Content Design & Digital

Today we are no longer talking about digital marketing, but about marketing in the digital world. Services that we provide in this area include the following:

 

 

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Efficient digital strategy development

Content creation and viral campaigns

Development of innovative communication solutions

Social media management

Data analitycs and monitoring

 

While promoting brands, companies or offers on the Internet, we especially make sure to give consumers a sense of closeness and openness, an experience similar to communication with a close friend. Thereby we raise consumer interest, trust and sense of connection with our clients’ brands and products.

Video Production

Video used as media for presenting a company, brand or product/services enable a high level of consumers’ emotional and perceptual engagement.

 

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From an idea, through a camera lens to the targeted audience, we try to create innovative film solutions and tell memorable and authentic stories. A creative team of film directors, producers and cinematographers are there to carefully design and make corporate and advertizing movies, viral campaigns and exciting videos.

 

Creative concepts and visualization

Script writing and editing

Production process supervision

Casting & location management

Filming and production services

Post production and video animation

 

We tell compelling stories.