ASTER TEXTILE FACTORY OPENING CEREMONY IN NIŠ

The grand opening ceremony of the “Aster Textiles” factory in Niš, held on October 19, 2016, was attended by around 500 guests, including top Serbian officials, the Turkish ambassador to Serbia, and the management of “Aster Textiles” from Turkey.

“Aster Textiles” is a leading Turkish textile company that invested €9,000,000 in the construction of a 19,250-square-meter factory in Serbia, equipped with state-of-the-art machinery.

For the occasion, the factory hall was transformed into a ceremonial venue. A unique stage design was created specifically for the event, featuring a cascading stage and a large 3D factory logo. To enhance and visually shape the space, mosaic-style LED screens covering 35 square meters and over 120 lighting fixtures were installed. A custom animation was produced to symbolically represent the arrival of the Turkish factory to the Serbian market.

TV host Maja Nikolić, who served as the event’s moderator, added an engaging dynamic to the program, while the string quartet “Wonder Strings” enriched the atmosphere with their music. The agency also produced an animated explainer video about the Aster Textiles factory and the official event film. The grand opening in Niš was covered by 35 media outlets, resulting in 170 media reports.