SAM GALA 2017
SERBIAN ASSOCIATION OF MANAGERS
The SAM Gala is one of the most prominent and prestigious business events and award ceremonies organized by the Serbian Association of Managers. Every year, traditionally in December, important awards are presented to managers, companies, educational institutions, regional projects, and economic journalists for their exceptional contribution to promoting the best business practices and creating a positive business climate.
Services:
Design & Art Direction
Experience Design & Event Production
Video & Photo Production
Industries:
Government, Business Associations and NGO
One of the main goals of organizing the SAM Gala award ceremony is to create aspiration and inspiration among the audience, with the idea of encouraging the successful business leaders of tomorrow.
The SAM Gala 2017 hosted more than 450 distinguished guests, including top officials from the Government of Serbia, members of associations and the business community, as well as a significant number of media representatives. The unique and glamorous setup, covering an area of 2,000 square meters, was located in the largest regional conference center – BelExpo, once again highlighting and positioning the Serbian Association of Managers’ award ceremony as the business event of the season, not only in the region but also in Europe.
SAM Gala 2017 was officially opened with a spectacular “stand-up” performance from the backstage, and the entertainment program continued with the hypnotic sounds of one of the world’s most famous operas, the “Phantom of the Opera,” which was masterfully performed by local acting stars.
The extraordinary interaction and synchronization of the performers with over 120 “Edison” light installations in the space, along with LED screens of impressive dimensions (8 x 4.5m) and dry ice effects, contributed to an unforgettable experience for the guests.
SAM Gala 2017 stood shoulder to shoulder with world-renowned events, such as the Oscars and the famous Met Gala party.